Focus On Building Your List
Make It Easy To Subscribe
You’ll need an autoresponder service. aWeber is the autoresponder that most online marketers use. Add a sign up form on your blog. And the aWeber Atom app will install a sign up form on your smart phone.
Offer Something For Free In Exchange For An Email Address
An eBook, Cheat Sheet, Checklist, webinar, audio or video training are all good giveaways.
You can find free giveaways or purchase them. You can write or record your own, or you can outsource it.
Provide A Solution To A Need
Always provide value to your readers. When you help them solve their problems, they’ll return for more. Once they’re on your list, continue to provide value in regular emails. Don’t just pitch your products and business in your emails. Let your readers get to know you. Invite them to ask questions. Include your contact info at the bottom of your emails, including links to your website and social media sites.
Your email newsletters will educate and entertain your subscribers. Sending them regularly will assure that you are there when your prospects and customers are ready to buy.